Gold Does Not Go Out of Style: A Real Refuge in a World of Financial Mirages

Trends come and go but Gold remains. In the investment world, there is no shortage of promises of quick riches: assets whose prices dizzyingly rise in a very short period of time, headline-grabbing trends, and bubbles that seduce with the illusion of immediate success. But while many chase the ephemeral, investors with a long-term vision know where to find the true value.

Fashions come and go. Gold remains stable.

Financial Bubbles: When Greed Eclipses Reason

Throughout history, we have witnessed numerous episodes where the collective enthusiasm overflowed, inflating the prices of assets that, in reality, lacked the necessary backing. Here are some emblematic examples:

1. The Dutch Tulip Bubble: The First Great Speculative Collapse

In the Netherlands in the 17th century, tulips became a luxury good that, at their peak, cost more than a house. The demand was so high that contracts for futures and parallel markets were created; but in 1637, the bubble burst. The value of tulips plummeted in a matter of days, leaving a trail of losses. The lesson: Excessive speculation in assets without lasting value ends in ruin.

2. Platinum: More Expensive than Gold… Until It Wasn’t Anymore

For some years, platinum outperformed gold in price, driven by its industrial use in automobile manufacturing; but changes in technology, environmental regulations, and market dynamics made it less attractive. Because it was not a monetary metal with centuries of acceptance as a store of value, its price per gram fell below gold in 2015 and is still below gold. Today, the price of platinum is about one-third the price of gold.

Platinum vs. Gold Price 2003-2025

(USD per Ounce)

Source: Goldprice.org

3. The Dot-Com Bubble: Technology Without Foundations

In the late 1990s, hundreds of tech companies went public at multi-million-dollar valuations, with no real revenue or viable business models. When the market woke up, the collapse was imminent. Millions were lost, and only a few companies survived. The pattern repeats itself: when the promise of growth exceeds reality, the price fails to hold.

4. The New Promises of Quick Riches

Today, phenomena such as cryptocurrencies or NFTs have replicated this logic. Whereas some technologies have future potential, volatility, speculation, and fraud have led many to lose their savings in pursuit of instant returns. As with all speculative fads, the implicit message is: "Get in quickly" and "Get out before it explodes". But that is not a long-term investment strategy; it is a risky bet.

Why is Gold a Constant in a Changing World?

In the face of bubbles and trendy assets, gold represents the opposite: stability, permanence, and trust. Gold Does Not Go Out of Style.

1. More than 5 thousand years of history support its value

From the Egyptian pharaohs to the current central banks, gold has been considered a universal store of value. It has been a currency, a jewel, a tribute, an investment, and a symbol of power. Its history of value is measured not in years, but in civilizations.

2. It Does Not Depend on Trends or Campaigns

Unlike assets that need marketing to sustain their value, gold does not require promises to remain valuable. Its natural scarcity, durability,  liquidity, and universal acceptance make it a reliable asset regardless of the situation.

3. Protection Against Uncertainty

When there are economic crises, geopolitical tensions, inflation or loss of trust in currencies, gold shines as a shelter. It is no coincidence that the central banks bought record amounts of gold in recent years. They don't follow trends: they protect the value of their reserves.

Gold Does Not Seek Attention, it Offers Perdurability

While the current world is seduced by the new, fast profits and viral trends, gold continues in its silent but essential role: protecting assets over time. It does not seek to multiply overnight, but it doesn't disappear with the next crisis either.

In an environment rife with financial fads and promises of quick wealth, it is worth remembering that lasting wealth isn't built quickly, but rather steadily.

Protect your Savings

Aktagold's mission is to help people around the world protect their money from the economic and financial instability of their countries of origin, giving them access to savings in physical gold kept in the most secure vaults in Canada, an option that previously used to be reserved only for those with the highest income.

Contact us and get more information.